Gersper Joins CFLane as Executive VP of Property Management

CFLane, a leading full-service multifamily investment firm and management services provider, has hired real estate veteran Melanie Gersper as Executive Vice President of Property Management..

Atlanta, Ga. (Sept. 13, 2013) – CFLane, a leading full-service multifamily investment firm and management services provider, has hired real estate veteran Melanie Gersper as Executive Vice President of Property Management. Gersper will work closely with CFLane President Dan Haefner.

“Melanie’s wealth of experience and seasoned skills will help strengthen our day to day processes and overall operations,” Haefner said. “This frees me up to focus more on strategic decision-making, customer relationship management and driving additional value to our clients and their properties.”

Gersper has more than 16 years experience in the multifamily industry, most recently serving as Senior Vice President of Operations at Bell Partners, responsible for a portfolio in the Southeast and Midwest similar in size to CFLane’s. She also spent several years as a Regional Vice President with CFLane predecessor Lane Company, where she managed both a stabilized portfolio and several thousand units of new development. CFLane was formed earlier this year when Cocke Finkelstein, Inc. (CFI) acquired Lane Company’s assets.

“The company’s evolved a bit since I was here, and it’s only gotten better,” Gersper said. “It still has a stable, successful platform as well as a powerful team that I look forward to working with again.”

Gersper earned her B.S. in Business Administration from Bowling Green State University in Ohio.

CFLane has almost 40,000 units under management nationwide, making it one of the nation's top 50 multifamily property management firms as reported by the National Multi Housing Council. For more information, visit www.CFLane.com.

About Cocke, Finkelstein Inc.

Cocke, Finkelstein Inc. (www.cockefinkelstein.com) is a privately held Atlanta, Georgia based real estate and investment management firm. Since inception, CFI has evolved into a full-service real estate investment, multifamily property management, asset management and consulting firm, providing services to owners, investors and financial institutions throughout the country. Affiliated entities provide vertically integrated services including property management operations, general contracting, due diligence, property inspections, information technology, human resources and accounting.

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Media contacts:

  • Stephen Ursery, The Wilbert Group, 404-549-7150, sursery@thewilbertgroup.com
  • Caroline Wilbert, The Wilbert Group, 404-748-1250, cwilbert@thewilbertgroup.com